DealDesk/Submarkets/Santa Monica
Curated byDealDesk Research Team

Los Angeles, CA office market

Office space in Santa Monica.

Santa Monica's office inventory is ~13 million square feet, distributed across Downtown Santa Monica, the Bergamot Arts District (around Cloverfield/Olympic), and the Wilshire/Lincoln corridor. Class A asking rents run $60–$85/SF (FSG); creative-loft and trophy beachside buildings trade at $75–$110/SF. Anchor tenants include Snap (1500+ employees in the Snap Campus), Hulu, Activision, and the entertainment / tech crossover firms that defined Silicon Beach.

Santa Monica is the canonical Silicon Beach submarket. The combination of beach proximity, walkable urban core, creative-loft inventory, and mild year-round climate created a structural draw for tech talent that started in the 2010s and continues. Snap's massive footprint anchors the campus environment; Hulu, Universal Music, Riot Games (in Inglewood but Santa Monica-adjacent), and a long tail of mid-stage tech and media companies cluster around it.

Post-COVID has been mixed. Headline office vacancy is in the high teens — elevated for Westside but lower than DTLA or Hollywood. Creative-industry tenants (the dominant tenant base) have absorbed available space at a moderate pace, with trophy beachside product (the 100 Wilshire complex, the Water Garden, Colorado Center) holding rents while older downtown blocks have softened.

The submarket is geographically constrained — east of Lincoln, north of Pico is roughly the leasable footprint. New supply is severely limited by zoning. This creates the same dynamic as Beverly Hills: limited supply growth means rents move with tenant demand rather than new-construction pressure, providing some downside protection.

Market snapshot

By the numbers

Deals tracked

-

Avg rent

-/SF

Avg TI

-/SF

Median deal

-K SF

Inventory
~13M SF
Class A asking rent
$60–$85/SF (FSG)
Trophy / creative rent
$75–$110/SF (FSG)
Availability rate
17–20%
Typical free rent
10–16 months on 7–10yr lease
Typical TI allowance
$100–$160/SF

Notable buildings

  • Snap Campus (multiple buildings)
  • Water Garden (2425/2435/2450 Colorado)
  • Colorado Center
  • 100 Wilshire
  • 1733 Ocean (Hulu)

Broker perspective

Santa Monica's pricing is more sensitive to tech sector cycles than any other LA submarket. When the Series-B/C funding window is open, Santa Monica rents move first; when funding tightens, sublease overhang shows up here before it shows up in Century City or Beverly Hills. Brokers should always ask which way the venture cycle is trending when pricing a Santa Monica deal — it materially changes the leverage equation.

Frequently asked

People also ask

Why is Santa Monica called Silicon Beach?

From roughly 2010 onward, a critical mass of consumer tech and media-tech companies clustered on the LA Westside — Snap, Hulu, BuzzFeed (RIP), TrueCar, Riot Games, Activision. Santa Monica was the densest node. The naming is mostly retrospective marketing but the cluster effect is real.

How does Santa Monica compare to Venice / Culver City?

Venice was the trendier neighbor (Snap's earlier days, Snap Hub) but inventory is small and specialty. Culver City has scaled up significantly (Apple, HBO Max, Amazon Studios at Culver Studios) and is now arguably more dynamic on Class A absorption. Santa Monica retains the brand but has shared mindshare with Culver City over the past 5 years.

What's the parking situation?

Better than DTLA, worse than Century City. Most Class A buildings include 2–3 stalls per 1,000 SF. Beach-area parking is expensive and city-regulated. Many Santa Monica tenants use bike commuting and Metro Expo Line as alternatives.

Is Santa Monica more expensive than Culver City?

Comparable on Class A trophy. Santa Monica's older Class B creative loft trades at a premium to Culver City's. For new Class A development (One Culver, the Apple campus), Culver City has caught up. The brand premium for Santa Monica is real but increasingly small.

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